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THE SIDEMONEY COMPANY

We tell stories through the lens of currency.

Every piece we make is a commentary on money, value, and the systems built around them.

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Cultural Currency

Sidemoney studies how ideas and resources move. The same way money moves through hands, our work moves through people. Every piece is built to spark conversation, not just consumption.

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TRANSLATION

We use design to make complex ideas simple. From money and ownership to access and opportunity, Sidemoney turns education into something you can wear and understand.

Resistance

We build in our own lane. Not to go against the system, but to understand it fully and move smarter within it. Real resistance is learning how things work, mastering the game, and creating new rules that work for us.

Reinvestment

Sidemoney puts energy back into the community, teaching, creating, and building pathways for others to do the same. We carry stories forward to teach, document, and keep history alive. We partner with educators, money experts, and emerging brands that turn lessons into access.

Our ORigins

Money's universal.That's the only language.

- Pusha T

01

Origins

Sidemoney was born from observation. From watching how money moves through people, places, and systems. We turned that reflection into work that teaches, questions, and remembers. The world moves fast but silence costs more. Our voice is how we stay awake, a reminder that design can still say something when words fall short.

02

Development

These years were about learning through reaction. We watched streetwear and footwear culture evolve and studied how brands, retailers, and consumers shaped it. Sidemoney formed through small ideas and quiet experiments, testing how people respond when design meets real commentary. Those early steps taught us how to listen, how to move, and how to make the message matter.

03

Growth

This was where vision met action. We started releasing small drops built around story and visual language that reflected what we believed. Every piece carried intent and focus, turning lessons into product and product into conversation. From these years came rhythm, partnerships, and a voice that began to travel. Sidemoney now builds toward expansion, grounded in purpose and ready for what comes next.

Research +Reflection

Every idea starts with what’s real. We study how people move, spend, and express value. That research shapes how we design, what we say, and where the work lives once it’s released.

Design +Development

Each collection is treated like a case study. We blend education, storytelling, and visual design into one system, teaching through form and function. The goal is to make design feel intentional, not disposable.

Production + Manufacturing

Our products are manufactured globally through sustainable and ethical partners. We only work with vendors who share that standard. The model is made to order to reduce waste, with limited stock kept for accessibility and community events. Every piece is produced with purpose, built to last, and rooted in responsibility.

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